Salary: £27,600 – £35,000 + London Weighting (£5,319), depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
Location: Office Base is London. This is a hybrid role and the successful candidate will balance office working with home working.
ABOUT BBC STUDIOS
BBC Studios is a world-renowned content studio and channels & streaming business, powered by British creativity, with a reach that touches audiences in every corner of the globe.
We work with outstanding creative talent who are responsible for platform-defining shows from Strictly Come Dancing to Bluey, Prehistoric Planet to Planet Earth III.
From BAFTAs to RTS Awards, BBC Studios is Britain’s most awarded production company and the only producer with three of the top ten shows on IMDB; we’re the home of bbc.com, the widest-read English language news website in the world; and the UK’s largest distributor of British content.
BBC Studios Digital Brands is a creative powerhouse of world class content. Built on everything that makes the BBC brilliant, BBC Studios curates, commissions and creates world class digital content that drives dedicated fandoms across the globe.
THE ROLE
Reporting to the Account Director, the Digital Ad Sales Account Executive will support the growth of BBC Studios social advertising revenues across all direct revenue streams including branded content, sponsorships and advertising sales.
Responsibilities:
- Supporting in growing BBC Studios social advertising revenues via YouTube Partner Sales and Branded Content offering.
- Drive digital advertising revenues from both UK and global clients.
- Help implement the commercial strategy for the BBC Studios digital advertising offering.
- Target agencies and clients to buy digital advertising or branded content deals directly from BBC Studios.
- Manage the team pipelines, and revenue reporting.
- Take responsibility for media planning and creating BBC Studios digital advertising, social sponsorship packages and branded content deals to UK media agencies and clients.
- Deliver against quarterly and annual team revenue targets.
- Ensure all advertising campaigns adhere to BBC Studios Advertising Guidelines.
- Work with the Ad Ops and Planning teams in successful delivery and measurement of all campaigns.
- Contribute to the Digital AVOD commercial strategy across BBC Group.
- Support the wider digital team in identifying new revenue opportunities on all platforms.
WHAT DOES IT TAKE?
ESSENTIAL CRITERIA:
- Experience in media planning for a media owner / network / agency.
- Good knowledge of the digital advertising market and all social trading metrics.
- Excellent working knowledge of Google Ad Manager and DV360.
- Strong understanding of the Digital AVOD sector and platforms.
- Excellent stakeholder management skills, able to build rapport and credible, trusted and strong working relationships.
- Self-starter with the ability to see projects through to completion, problem solve, and multi-task under time constraints.
DESIRABLE CRITERIA:
- Experience selling / planning YouTube campaigns.
- Strong contacts at UK media agencies / clients responsible for buying digital advertising including social, digital, AV trading & partnership teams.
LIFE AT BBC STUDIOS
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. The BBC is committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from individuals, regardless of their background.
WHAT WILL YOU GAIN FROM WORKING AT BBC STUDIOS?
- We offer a competitive salary package.
- Flexible 35-hour working week for work-life balance.
- 26 days holiday (plus an additional day which is a Corporation Day) with the option to buy an extra 5 days.
- A defined pension scheme and discounted dental, health care, gym and much more.
- Excellent career progression – access to courses, webinars, workshops and the opportunity to work in different areas of the organisation.
NEXT STEPS
Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.
DISCLAIMER
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
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